WE ALIGN BRANDS TO THE AFFLUENT GOLF AUDIENCE
DISCOVER HOW ALIGNING YOUR BRAND WITH GOLFERS CAN FUEL GROWTH
Whether you’re a golf brand looking to accelerate growth, or your organization is looking to tap into one of the most affluent global demographics, Align18 is the centralized resource for golf-centric brand strategies, marketing, and omni/multi channel media.
Golfers Are One of the Most Affluent and Generous Demographics Globally
Golf is a $102B Industry which Is:
5 X The Revenue of the NFL
220% More than Netflix
120% More than Nike
$227B
In Economic Impact in 2022
$4.6B
In Giving (1% of ALL Giving Globally)
41.1M
People Played Golf in the USA in 2022
$13.1B
In Golf Real-Estate activity in 2022
NGF DATA
MARKETING IS LIKE ASKING SOMEONE OUT ON A FIRST DATE.
BRANDING IS GETTING THEM TO SAY YES.
We Offer a Wide Range of Services
With over 70 years of combined experience working with some of the world’s top brands, our team has the experience and knowledge to help your organization create an effective, custom strategy based on your goals, resources, and capabilities.
Brand Strategy & Design
We help build or manage your Brand Strategy across all touch points.
Websites & Interactive
We build transformational user experiences that extend across a brand’s entire digital ecosystem.
Graphic Design & Creative
Bold Thinking, sound strategy, and award winning creative.
Product & Service Design
We’ve Helped Design Some Amazing Products and Services.
From comprehensive strategy creation, to email or media campaigns, to PR and video content, Align18 can design custom solutions focused on creating maximum, sustainable ROI through consistent, efficient brand communication and recognition.
Marketing & Sales
How We Align Your Brand
IT ALL STARTS WITH DISCOVERY
Discovery
No two businesses are alike. We take the time to immerse ourselves in your brand to better understand the uniqueness and nuances that make your business special. We explore systems, processes, resources, talent, and analyze your strengths, weaknesses, opportunities and threats.
Strategy
Post Discovery, we work with your team to create a custom strategy accounting for the nuances found during the Discovery & Audit process. Unlike many agencies, your custom strategy will be structured and detailed enough for your team to take the reins, or you can choose to partner with Align18.
Execution
Align18 has the ability to utilize our internal Marketing Agency and media partners to help build your Creative and deliver it to the masses. We also have the flexibility and capability to serve as fractional positions, many times filling the role of multiple FTEs providing Brand Management oversight and guidance. Our goal is to help your organization accelerate growth while maximizing ROI.
Tracking
What gets measured gets done. We will work with your team to analyze AND understand your data, creating KPIs & OKRs focused on business drivers. We will then work with your team to create our “why” and a common purpose for your organization, increasing engagement and likelihood for success.
DISCOVERY - Understanding the NOW is the Key to the Growth.
In our decades of experience, the most critical step of any consulting project is Discovery. Interestingly, this is also the step where many clients push back questioning the timing, cost, and need. Simply, the Discovery phase involves gathering relevant data from multiple sources across the organization which allows Align18 to utilize our education and expertise to solve the proposed business problem.
Who We Have Helped
